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The Concrete Decor Show's Legacy of Giving Back at The Julian Center

concrete sidewalk that looks like racetrack at a daycare center in IndianaSince the first Concrete Decor Show in Phoenix, Arizona, in 2010, the goal has been to provide world-class training opportunities for decorative concrete professionals while also leaving behind something tangible for the hosting community.

The 2016 Inductees

2016 Decorative Concrete Hall of Fame winners from Bomanite, Butterfield Colors, GLC3 Concrete, and Couture Concrete.Dan Sieben, one of the founders of Bomanite, along with his Bomanite cohort, John “Jack” Dryden, are among the 2016 honorees. Joe Garceau of Butterfield Colors and George Lacker of GLC3 Concrete and Couture Concrete Systems round out this year’s selection. Sieben and Garceau were honored with plaques at a dinner Sept. 26 during the Concrete Decor Show events in San Diego. Lacker and Dryden were inducted posthumously.

Involving Small Contractors is Big Business for Airport Authority

Airport involving small business makes the work better.In 2009, the San Diego County Regional Airport Authority Board adopted a small-business preference policy. Since then, “The airport has had a strong commitment to maximizing opportunities for small and local businesses to compete for contracts,” says Sonia Cruz, small-business development program manager for the airport authority.

Solid Branding: Tips on Video and Content

Context, in other words, is engagement. It's scaling interactions and associations with your company or product to a point where trust is developed with your brand. Decorative concrete can be complicated, and there is a lot that goes into a successful installation. But at each project’s finale, you move onto the next job where you’ll save the day for another customer.

How to Measure Social Media Success

How to Measure Social Media SuccessBy now, most companies have a presence on social media. Some have comprehensive strategies and believe that social media is effective for their business, while others are using social media simply because they think they should. They have no idea if it’s benefiting their organization.

Smart Cement Revolutionizes Well Casings

concrete in borhole drillingsA researcher is trying to give cement sensing properties with applications in the oil industry.

A Canadian Perspective of Concrete Countertops

Canadian flag with a concrete treatmentIf you’re a concrete contractor in Canada and are considering expanding your business to include countertops, you may appreciate the insights shared by Judy Mead of Concrete Countertops Canada.

5 Things Architects Wish Decorative Concrete Contractors Would Do

Architects and decorative concrete contractorsThere’s one key point on which architects and decorative concrete contractors agree: “The architect needs to have a contractor who knows what he’s doing,” says Marley Porter, AIA, who operates Living Architecture & Construction Management, located in Texas Hill Country at Cottonwood Shores.

Full-Time Marketing with Part-Time Resources

Colorado Hardscapes mean lean construction crew.When people compliment Colorado Hardscapes Inc.’s marketing department, I tend to smile just a bit. People often mistakenly think our decorative concrete company operates like a large corporation, with multiple staff just waiting for their next task.

Decorative Surface Solutions Group is First Buying Group for Flooring Industry

grey concrete floor in corridorSuppose your little decorative concrete flooring business suddenly could make deals as if it were a coast-to-coast firm?

Listening to Your Customers Pays Off in the End

Listening to your audienceBeing successful in business, as in life, is knowing when to be right, and when to allow the other person their thoughts and views, especially when the “other” person is a potential or existing customer.

What You Need to Know about Life-cycle Assessments When Building Green

Green door pn a white building with a green window as well.The U.S. Green Building Council's research suggests that a quarter of new buildings that have been certified in the Leadership in Energy and Environmental Design (LEED) program do not save as much energy as their designs predicted, and most do not track ongoing energy consumption. These findings don't generate a lot of confidence among the public in green building.

Decorative Concrete Imaging Software Helps Contractors Bring Ideas to Life

Here is a shot of a boy on a patio and it shows the difference between what the space currently looks like and what it could look like with a different color or pattern.When Depiction Software LLC adapted two standard types of construction software to fit the needs of decorative concrete contractors, it brought decorative concrete planning into the 21st century.

Teaching Maintenance to Your Customers is Key

A contractor seals the concrete with a roller.From presale to reseal, educating customers in how to maintain their decorative concrete is a lengthy process.

Your Profit Margin and How to Know if You're Really Making Money

Making sense of your profit margins.The value to your business is best determined on a per-unit basis. However, many contractors don’t exactly make widgets for their customers. So if your primary business is something like concrete staining, polishing or stamping, I recommend you calculate your margins on a per-square-foot or per-project basis.

Your Next Client Is Shopping Online

Computer with a shopping cartYour business may have the upper hand in finding new projects, at least if you’re willing to step up to online marketing.

The way this decorative concrete contractor sees it, the only way to land more projects is to increase your number of strong leads. Let’s take a look at exactly how you can add more solid leads immediately.

The Art of Bidding and Estimating a Decorative Concrete Job

If you do quality decorative concrete work, more work is sure to come your way. But what should you be charging?Protect your business with these proven techniques for pricing jobs.

Three Steps to a Successful Decorative Concrete Sample

Making a concrete sampleToday’s lesson is one each decorative concrete professional must heed: Creating the perfect project sample is the path to your artistic future.

How You Can Grow Your Concrete Business Beyond Your Local Area

Muted yellow stained concrete overlay in a long hallway with a black swirl design prominently down the center.Veteran contractor Rick Smith shares his expertise on how you can grow your business beyond your local area.

How Do Successful Concrete Contractors Choose the Right Manufacturers?

Concrete Warehouse FloorChoosing the right manufacturer is a dilemma every contractor in our industry faces every day. I’ve heard many analogies used to describe the decorative concrete industry over the years, but two comparisons have always resonated the most: “Polished Concrete is part Art and part Construction,” and “The polishing industry is still the Wild West.”

Making International Travel and Shipping Plans for Concrete Projects

Preparing a shipment for loading onto a truck.While in the course of business these days, you will sometimes be asked to travel outside the United States to do decorative concrete work. The pitfalls are many, but the windfalls can be huge.

5 Ways to Effectively Utilize Your Decorative Concrete Awards

Concrete awards laid out on tableA stack of award submission requests are sitting on my desk staring me down and deadlines are popping up all over my calendar. Many associations and local, regional and national companies and groups in the decorative concrete realm host award programs to help recognize the best of the best.

Concrete Polishing Pitfalls to Avoid When Bidding

Lucas Oil Stadium, home of the Indianapolis Colts pro football team, as polished by American Concrete Concepts inc., of Springdale, Ark.Arenas and stadiums are a market that is gaining momentum in polished concrete. Between high schools, colleges and professional sports teams, there are a lot of these venues around the country. As they come up for remodel, polished concrete is a great option for the flooring on concourses and even under seats.

Growing Your Decorative Concrete Business by Offering Less

a concrete contractor sprays a driveway with concrete stain using a sprayerDecorative concrete has become the fastest growing segment of the concrete industry. But in part because of this, the decorative market rarely allows individual contractors to effectively master and install each type of decorative concrete.

When Downtime Must Be Minimal, Polyaspartics are Paramount to the Job

When fire stations are upgraded, contractors must complete improvements while minimally disrupting operations and firefighters' access to equipment. Oftentimes, the return-to-service window of products used is paramount to completing this task, especially when coating and sealing concrete apparatus bays.When fire stations are upgraded, contractors must complete improvements while minimally disrupting operations and firefighters’ access to equipment. Oftentimes, the return-to-service window of products used is paramount to completing this task, especially when coating and sealing concrete apparatus bays.

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